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Hub for quilt and sewing retail businesses to learn how to grow in-store foot traffic, website traffic, and increase sales through omnichannel retailing.
Take your quilt and fabric shop to the next level
How To Increase Revenue With Coupons
In their article, The Coupon Comeback, Nielsen states: "Once on their way to extinction, coupons made a strong resurgence in 2009. While they offer consumers a chance to stretch their dollars further, they also offer real growth opportunities for retailers and...
Do Your Product Descriptions Make or Break the Sale?
When you've invested the time and money to bring relevant traffic to your website, it can be a huge disappointment when your products don't sell the way you expect them to. Especially when you use good images and optimize for the search engines. So, what's missing?...
5 Essential Retail Policies That Will Help Your Business Succeed
Obviously, the best time to establish policies and procedures for your retail business is before you open your store. But sometimes work and life gets in the way and you end up running your business by the seat of your pants. Whether you need to set up initial retail...
Building An Effective Website To Boost Sales
Your business is your baby and your customers are the heart of it. You pride yourself in offering exceptional products and unsurpassed service. But if your business’s website isn’t up to par, then your target client may never get to experience all you have to offer. ...
How to Create The Perfect Retail Store Layout
Contrary to popular belief, online shopping does not reign supreme. Brick-and-mortar stores still account for 94% of total retail sales. From connecting with knowledgeable staff to interaction with a physical product, many consumers still enjoy stepping into a store...
5 Ways to Drive Impulse Purchases with Point of Purchase Displays
Great retailers are always looking for ways to increase conversions, and one of the most tried-and-true strategies is to inspire impulse purchases, or unplanned buying that happen when a customer reacts to an external, usually emotional trigger. Desire, fear of losing...
How to Keep Customers in Your Store Longer to Increase Sales
If you’ve ever wandered into a Barnes & Noble bookstore, you know that there are plenty of reasons to linger. In addition to the pleasant atmosphere and enticing aroma’s from the in-store coffee shop, the store includes a variety of seating options that invite you...
The 7 Best Ways to Create A Hugely Successful Craft Class
Today’s consumer is all about the experience. To successfully reach consumers, you need to provide a worthwhile experience. And if you want consumers to know that you provide a worthwhile experience, you need to know how to market it. “The stores that are succeeding...
How to Set Up A Barcode Inventory System For Your Business
If you run an online product-based business with a lot of inventory to manage, track and move, then barcoding is highly beneficial for you. The understanding of barcoding products for better inventory management can empower your online business to take the next big...